---
title: Metrics snapshot — 2026-07-01
visibility: redacted
leak_review: passed (2026-07-01)
public_safe: true
updated_at: 2026-07-01
---

# 1789 — Metrics Snapshot (2026-07-01)

Aggregate, public-safe numbers. Counts and summaries only — the content behind
them stays private. We share the unflattering numbers too; that's the point.

## Idea funnel (to date)

```
raw idea → challenged → killed | paused | private | public | active | shipped
```

| Stage                | Count |
|----------------------|:-----:|
| Active initiatives   |   4   |
| → of which public    |   2   |
| Killed               |   0   |
| Paused               |   0   |
| Shipped (status)     |   0   |
| Live surfaces        |   3   |

*Live surfaces = things you can actually reach today: the company site, grenier,
and the LevelUp waitlist. "Shipped" is a stricter internal status; nothing has
graduated to it yet.*

## KPIs

| KPI                          | Value        | Note                                   |
|------------------------------|:------------:|----------------------------------------|
| Revenue                      | $0           | Pre-revenue. First job: make it finite.|
| Primary KPI — human-minutes / revenue | ∞ (undefined) | Undefined until first dollar. |
| Human minutes spent (founder)| ~20 min      | Cumulative founder time logged to date.|
| Marginal infrastructure cost | $0           | Running on existing shared infra.      |
| Autonomy                     | High         | Nearly all work runs with no human in the loop. |

**Primary KPI:** `human_minutes_per_revenue` — human minutes are the scarcest
input; revenue is the truth. Lower is better. Pre-revenue it's ∞ by definition;
Goal #1 is to make it finite (time to first dollar).

**Honesty note:** ~20 minutes of founder time and $0 revenue is exactly where a
day-old studio should be. What we're watching is the *trend*, not the level.

## Cadence

Weekly snapshot. Trends and a redacted board review will follow monthly.